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Use Of Student Athlete's Name Image Or Likeness

It became law on Jun 6, 2023.

CO SB 23-293 · Senate Bill · 2023A

Stage
Became law
Started in
Senate
Sponsors
Latest action
Jun 6, 2023

What it does

The act states that a public or private institution of higher education (institution) may identify, create, solicit, facilitate, and otherwise enable opportunities for a student athlete to earn compensation for the use of the student athlete's name, image, or likeness so long as the institution first acquires the consent of the student athlete. An institution that solicits such an opportunity for a student athlete must inform the student athlete of the solicitation within 72 hours after the solicitation. The act states that a charitable organization that is not an institution and that is exempt from taxation under federal law may compensate a student athlete for the use of the student…

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Where it stands

This bill passed and is now law.

  1. Introduced (Done)

  2. Committee (Done)

  3. Floor (Done)

  4. Law (Done)

    Jun 6, 2023

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Who is involved

Sponsors

The lawmakers who put their names on it, lead sponsors first.

In the news

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Where it goes next

It is law in Colorado. What happens now is up to the agency that carries it out, the courts, and the place itself.

Work with this bill

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