The text
A.
Signage. All development within the HOO zone shall have a "sign program" as part of the project design. The sign program shall identify the location for all signage that may be located on the building, the allowable sign materials, lighting methods and sign design. In addition, temporary signs and banners will be included in the sign program, as to whether or not they are allowed, and if they are allowed, then where these signs may be located within the development project. At no time, shall the sign program allow for signage in excess of those standards within Chapter 19.25 (Signs). "Box" signs, "canister" or "can" signs are prohibited.
B.
Pedestrian-oriented, non-illuminated hanging "blade" signs that either hang under a colonnade or canopy, or project from the facade of a building, shall not be counted within the sign area formula that is used to calculate the maximum amount of sign area for each building. In other words, the hanging or projecting blade sign is a "free" sign in regards to being included in calculating the maximum amount of sign area that a development or store may have. In no case shall a pedestrian-oriented, non-illuminated hanging or projecting blade sign exceed two square feet maximum per sign face, or two square feet for a double-faced blade sign.
(Ord. No. 656, § 4 (Exh. A), 11-19-2013)